Handcrafted marketing + design

Helping you stand out in a sea of sameness online



What the Internet Can’t Do For Your Business

Since launching my 100% online business earlier this year, I’ve noticed this juxtaposition — the more time I spend OFFLINE, the better I feel. I feel more connected to what matters, not less. I feel more alive, more engaged. But I also feel compelled to spend time online because that’s where my business lives, whichContinue Reading

The Secret to Standing Out in a Crowded Niche

Anyone who’s ever started a blog wants it to be successful. You’re here writing about your passion, sharing your ideas about how you want to change your corner of the world and yes, aiming to get more business. Blogging is hard work. It can take hours to write, edit and publish a single post likeContinue Reading

Build Something That Matters

Working from home gives me a lot of freedom to do things I love. Part of that is spending time with my grandparents, both now in their late 80s. They’ve been married for 67 years (!) and are still living in the house they retired to here in Charlotte in 1979. They have a lotContinue Reading

Do More of What Works

When it comes to online marketing, there’s no shortage of advice on what you need to do to succeed. A quick inquiry from Google displays over 15 million results. Take your pick. It’s easy to find contradicting advice too. For every “10 Steps to Online Fame & Fortune” blog post there’s a “8 Things You’re DoingContinue Reading